The 33rd edition of the LSA award (in partnership with Apax Partners, Laser, Mood Media and TF1 Publicité), held on 12th December at the Salle Wagram in Paris, awarded Sogexia with the Large-sclae innovative distribution Trophy for the Prestige MasterCard card. An emotional evening with over 800 special guests.
More than 300 products in competition, a jury of 40 retail experts and one trophy per category, to reward the most innovative product of 2012 and provide the best linear distribution prospects.
The award ceremony was held in Salle Wagram in Paris and more than 800 guests attended, including leading personalities from the mass market sector in France.
Sogexia is proud to have been given this award, which confirms the quality of the Prestige MasterCard product offer and establish the reputation of the brand.
We are pleased that the Prestige MasterCard card has been recognised by leading professionals in the retail sector. This rewards several years of development and investments by offering us the opportunity to expand the product distribution through new quality networks, closely matching the spending habits of our target customers and internationally oriented. In light of this, we expect to extend the marketing of this offer in several other European countries over the course of 2013.
Kilian Füg, CEO